Our sophisticated real-time analytics & in-flight optimisation techniques provide the insight that drives results.
Every month, Merchenta reaches over 70% of UK, US & European online consumers to deliver relevant, engaging calls to action – which drive conversion and sales.
Merchenta delivers consistently positive return-on-investment for clients across a range of verticals. We're so confident of our results, we work on a performance basis.
Here are just some of the ways that we can help. Contact us for further details, case studies or a demonstration.
| Vertical | Solutions |
|---|---|
| eCommerce, Retail | Discover new consumers through audience extension. Re-engage occasional visitors by showing relevant, personalised product selections & offers drawn from your inventory/product feeds. |
| Daily Deals, Flash Sales | Quickly clear ends-of-line or overstock with targeted offers. Ensure expiring deals gain maximum exposure with dynamic frequency capping. Stimulate repeat sales from high-value consumers using real-time Merchenta Insight consumer valuation. Rotate offers dynamically to ensure CAP Code compliance. |
| Insurance, Finance | Display correct rates or tarrifs based upon consumer behaviour. Target walkaways post-quotation with progressive offers designed to drive engagement & sales. Ensure regulatory compliance to only engage consumers in relevant geographies. |
| Travel | Deliver dynamic destination IntelliAds to travelers with matching purchase intent (eg flight to New York, cross-sell hotel in New York upon arrival). Show off resorts to best effect with video IntelliAds, with clips selected to match consumer's interests (eg skiing, surfing). |
| Vouchers & Offers | Maintain sales yield using negative targeting to only surface discounts & vouchers to consumers who haven't visited your store before. |
| Distributors, Manufacturers | Leverage word-of-mouth recommendation from product reviews. Merchenta//Lexi sentiment analysis ensures authentic, brand-safe reviews embellish IntelliAd content in real-time. |
| Cross Territory Retailers | Use real-time geographical analysis to deliver appropriate messaging for each consumer. Display IntelliAds auto-localised for language & currency. Vary creative by geography (eg RED in China is a propitious colour, in Europe it's a warning colour). |






