White label DSP knowledge base released

Posted by admin on June 25, 2014

By popular demand, our white label DSP knowledge base is now publicly available. It’s full of hints & tips to […]

White-label DSP Adfocus brings retargeting to Polish market

Posted by admin on May 11, 2014

Polish media company Netsprint is well-known for its contextual ad network. When it came to launching a display & Facebook […]

Meet the team – ExchangeWire ATS, DMEXCO, adtech

Posted by admin on August 29, 2013

It’s conference season and there are lots of opportunities to connect with the team in September : ExchangeWire Agency Trading […]

eMarketing Excellence

Posted by admin on August 23, 2013

Merchenta is featured in eMarketing Excellence (4th edition), co-authored by well-known SEO writer & speaker, Dave Chaffey and Paul Smith, […]

Slide Deck – DSPs, RTB and Programmatic Buying: What Is It and Why Should I Care?

Posted by Merchenta on April 12, 2013

Tuesday’s session at ad:tech San Francisco was packed to capacity. Over 300 marketers joined us at the city’s Moscone Center to learn more about the advantages of programmatic media buying – and how to avoid the pitfalls. Here are the slides for a…

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