Merchenta at Internet Retailing Expo, #NEC 23rd/24th March Birmingham #etailexpo

Posted by Merchenta on March 11, 2011

We’ll be exhibiting at Internet Retailing Expo 2011 at Birmingham’s NEC on 23rd & 24th March. Please drop in to see demos of behavioural merchandising and social commerce in action.

Retargeting Split Tests

Using Merchenta’s display retargeting platform, marketers can run split-tests to measure the impact of Merchenta IntelliAds upon consumer behaviour. These statistically rigorous tests eliminate the guesswork in assessing the true contribution of display retargeting within the overall online marketing mix.

Show me how

With Merchenta’s consumer engagement analytics, we can track when consumers are engaging with our ads. We only pay for performance when consumers engage with our ads. Merchenta is transparent, accountable and delivers great RoI.