Audience Extension Strategies

Uses Merchenta’s proprietary stochastic models (including lookalike modelling) to build ‘behavioural signatures’ of visitors to your website. These are then matched to previously unknown consumers across the web that have not visited the website. This strategy helps deliver sales from new customers, those who have not previously visited the website.

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Trusted by brands, big & small

Our clients range from niche eCommerce retailers to large global brands. In common – a shared focus on results.

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With Merchenta’s consumer engagement analytics, we can track when consumers are engaging with our ads. We only pay for performance when consumers engage with our ads. Merchenta is transparent, accountable and delivers great RoI.