CPA Retargeting for risk-free, incremental sales

How does CPA retargeting work?

Merchenta retargeting drives additional sales for online & multichannel retailers. Our CPA retargeting service works on a fully inclusive no-sale/no-fee basis. Unlike traditional retargeting companies, we are only paid for performance.

Our proprietary behavioural retargeting and trading desk platform has been designed from the ground-up to focus on delivering conversion for our clients.

Instead of focussing on delivering clicks (which often won’t convert), with CPA retargeting we work tirelessly for our clients in delivering measurable sales uplift. We use a combination of retargeting, reengagement, pre-targeting and lookalike modelling strategies to drive incremental online sales.

Managed CPA Retargeting Service

We’re so confident of the abilities of our platform that we’re able to offer a risk-free, CPA retargeting services on a cost-per-action, cost-per-lead or cost-per-install basis (as well as traditional CPC, CPM display ad capabilities).

With CPA retargeting, there are :

  • No ad/media costs
  • No charges for display ad design
  • No account management fees
  • No monthly minimum spends
  • No setup charges*

…just one simple fee when we deliver a sale.

Great results

The results speak for themselves. Using Merchenta, our clients report

  • Up to 500% uplift in conversion
  • 30-100% higher average order value (AoV)

…when compared with other online digital marketing channels.

Working with Merchenta, retailers also discover CPA retargeting delivers consumers who are more committed buyers with much lower return rates and greater lifetime value.

We deliver top performing retargeting services for retailers in USA, Europe, APAC and UK. We offer retargeting services for B2C and B2B merchants globally. Clients include Mazda, ClubMed, Furniture Village, Argento, Clogau, LilyLolo, Virgin and many others.

It’s simple to get started.

We design your ads, analyse your consumers’ behaviour in real-time and optimise your campaigns to deliver outstanding results with our managed retargeting service.

For more details or to arrange a no obligation discussion, contact us.

New to online marketing? Find out how display retargeting works.

Prefer to manage and optimise campaigns yourself? Check out our self-service options.

Working with a retargeter already? Find out why Merchenta retargeting is different and go beyond retargeting with display prospecting.

*A refundable deposit may be required at the commencement of service to cover initial sales commissions. This deposit is returned within 14 days of the end of the agreement.


For agencies we provide a fully white-labelled capability to build-upon. Rebrand our dashboard with your own assets, provide client-account level reporting, setup & manage your own campaigns. Simple setup, low monthly minimums.

Find out more

With Merchenta’s split test feature we were able to conduct a test and track the results to show the value of our retargeting campaigns. Results were very positive and better than expected.