Pre-targeting Strategies

How does pre-targeting work?

Pre-selecting publisher sites where consumers with an interest in the merchant’s products/services are known to reside, based upon statistical analysis. This strategy is typically combined with other retargeting strategies for effect.

Contact us for further details, case studies or a demonstration.

Retargeting Split Tests

Using Merchenta’s display retargeting platform, marketers can run split-tests to measure the impact of Merchenta IntelliAds upon consumer behaviour. These statistically rigorous tests eliminate the guesswork in assessing the true contribution of display retargeting within the overall online marketing mix.

Show me how

We’re thrilled with the results.